The evidence is mounting and the news is all good. Drinking (red wine at least) and wanking are good for you!

Australian researchers have found that men who ejaculate more than five times a week are a third less likely to develop prostate cancer. And no, sex is no substitute.

New Zealand has the third highest rate of cancer in the world and prostate cancer is a big part of that.

So, we men have had enough of being short-changed: in the style of breast and skin cancer awareness, the NZBC is launching a new public service campaign. We will try and get organisations such as the Cancer Society and The Employers’ Federation on board, but dammit, if we must we will go it alone - so to speak.

New Zealand “Have A Wank At Work Week” begins August 15!

Employers, enough lip service, now you can do your bit to really make your employees happier and healthier. If you see one of your male workers heading for the john, be encouraging. Slap them on the back and shout “Go for it, son!” Employees, be discreet and be responsible: if you make a mess, clean it up.

Update: NZBC initiative rebuffed by Cancer Society.